Thursday, December 31, 2015

Happy New Year 2016

Good Morning,

The Alchemists Vessel will be seeing some changes in the coming year, and we are very excited about them.

We have set up the shop on the Facebook page and will be offering new items as well as some favorites for one stop shopping in 2016.

One of our favorite suppliers will be closing their doors in February and we are in hope of stocking up before the end business for Blue Buddha Boutique.  If there is something you are interested in, a pattern, design or other product, please contact us at the shop or e-mail us and we'll try to get it before it's gone.

The shop on The CraftStar is the best place to see our full line of in stock items, and we will be adding more products as they become available. 

We love custom requests, questions, or if you'd just like to chat you may e-mail directly to: alchemistsvessel@gmail.com

Like, Find or Follow us on:

Facebook: The Alchemists Vessel
Twitter: Alix Alchemy
Pinterest Board: Jewelry By Alix

Thank you for stopping in and having a read.

The Alchemists Vessel would like to wish our family, friends, and fans, a Joyous and Prosperous New Year.

 








Tuesday, December 8, 2015

Five Great Gifts For Giving Men's Edition

Good Morning,

Today we have five truly unique and individual items for the men on your list.  All items are from the talented artists on The Craft Star.  Masculine, sturdy, strong and handmade designs make for wonderful and unexpected gifts thus holiday.

From: Neolithia

Stone Alien pendant necklace hand carved from Dracocite natural healing stone


This is "Bug Eyes", both beautiful and natural stone wearble art, hand carved from two different pieces of Dracocite. The translucent green hand carved beady eyes are strung on natural hemp cord that holds them in the ET's head. The adjustable closure beads are also hand carved from Dracocite, eliminating the use of metal. Wear this rare healing stone and feel its power. This is truly a piece of fantasy pulled from the mind of the Beastmaster and is also signed.

Dimensions: 1 9/16" W x 1 1/4" H x 3/8" Thick

The artist holds a BS in geology and presents this unique personal sculpture not only as "green" but as a statement against ecodamage.  It was made from scrap from a 1901 ornamental stone cutting operation and if allowed, will slowly degrade by sequestration of CO2, the only natural stone to alter in this manner.  Minimal care will prevent this alteration, however.

By request and for a nominal fee, I will write the "life" story of this particular piece of stone, illustrating the "living" nature of this stone's amazing genesis, beginning over 300 million years ago before multicellular life was known to exist on Earth.


From: Metal Ivy Jewelry Designs 

Deer Pendant Necklace, Brass Metal, Rhinestones and Chain




Gorgeous brass deer pendant necklace attached to a matte brass chain. Deer has clear stones to add sparkle and shine. The necklace measures 22.5" and has a 3" extender. Deer pendant measures 1" wide by 1 3/4" long. A great necklace that will complete your holiday look.


From: Rustic Craft
  
Custom Art Gift- Personalized City / State Art - Rustic Wood Custom Sign


Custom Art Gift- Personalized City / State Art - Rustic Wood Custom Sign 
These unique custom designed art blocks feature your desired state outline, with the desired city along the left, and a heart locating the city within the state. These live edge wood blocks are hand engraved and then hand painted with eco-friendly, soy-based acrylic paints and finished in our original beeswax blend wood conditioning paste.

This wood art piece will be cut from our stock of hardwoods which may include:
- Black Cherry
- Maple
- Butternut
- Black Walnut
- Black Locust

~~~~~~~~~~~~~~~
Sign options
~~~~~~~~~~~~~~~
- This item can be made from 2" thick stock or 1" thick stock (approx. thicknesses)

- If you have a preference of wood species let us know


- Choose your desired city & state (or country) & if you have a color preference.

Your wood pyrography engraving will be artfully completed by hand, not by a machine...any slight imperfections should be viewed as part of the beauty of handmade art =)

~~~~~~~~~~~~~~~~
Finishing and Care
~~~~~~~~~~~~~~~~
This wood sign / ornament will be finished with our own original blend of beeswax+oil.

~~~~~~~~~~~~~~
Gift Wrapping
~~~~~~~~~~~~~~~
All our signs are lovingly wrapped in burlap & tied with raffia ribbon perfect for giving as a special gift. We can also direct ship to your giftee; add the recipient’s address to the receipt upon purchase, or conversation me to send your information. A gift card with desired message can also be included for no additional fee.



From: Iris X Readings, Lotions and Other Potions

Lavender Mint Lotion 2 oz.

 
This is a wonderful, light cream to be used on your skin during the day.  This lotion is made with all natural, organic ingredients that are good for your skin.  It is made in very small batches to ensure high quality and consistency.


From: Jerks Corner
 

I Want To Ride T-shirt


Get Your Swag On
I Want To Ride It Where I Like T-Shirt
This fun Graphic T-Shirt is available in many sizes and colors. You can choose your favorite during the checkout process. 
Includes Think High , Live Simple graphic on the bottom of the t-shirt. 
Get your swag on with Jerks Corner! Hosted by Kirk Sherrod , Jerks Corner is a weekly Hangout On Air Series by bike experts for bike experts. Each show provides information on keeping your bike in tip top shape with "Answers from Adrian" , entertaining interviews with special guests and you can ask your questions live , via the "Bat Phone". Join Kirk and his cast of characters every Monday at 1 pm MST/ 3 pm EST.Find programming updates on Google Plus +Jerks Bike Shop
  

Thank you for stopping in and having a read.  In hope encouragement strikes and you will have a look at other items in teh shop and perhaps find that special something for that special someone.

The Alchemists Vessel would like to wish you a pleasant day.

Monday, December 7, 2015

Oh My Gosh, It's Full of Stars

Good Morning,

Today's feature: Celtic Visions Anodized Aluminum Stars.

We have a great selection of Ready To Wear Pendants in the shop, they may also be used as Ornaments.  Each star measures approximately 1-1/2"a widest points.

Stars come in single or two color combinations and may be customized in the color(s) of choice.  They make great Birthday gifts, Team Spirit jewelry, or Business branding pieces.

Vavoom Violet Celtic Star Anodized Aluminum Pendant

These super cute Celtic Star pendants are just right for those that would like a piece of maille, but don't want to feel like they are wearing armor.  Subtle, shiny, strong and colorful, they will add a touch of femininity to any outfit. 

Customizable in the color or colors of choice.  Current in stock Colors include, Dark Blue, Dark Green, Purple, Turquoise, Gold, Red, *Violet, and Pink with more colors on the way.  Contact the shop with your request and let's make something wonderful together.  Also available in two color combinations of choice, upon customer request.

Check the shop for our Ready To Wear pieces; perhaps we have your favorite on hand.
1-1/2" at widest point, crafted from 16g and 18g Natural (silver) and Anodized Aluminum jump rings.  Each star comes with a bail, chain is not included.  Please note your bail may vary from the one shown.

Arrives boxed, ready for gift giving (while box supply lasts)

Ask us about multi-item and wholesale discounts


Celtic Star Holiday Aluminum Pendant or Ornament
This adorable piece is lightweight, yet sturdy and stunning.  Aluminum rings shine and sparkle in Natural, and Anodized Red and Green aluminum.  Terrific for a bit of unique Holiday sparkle, the Office Christmas Party or just for fun.  Hang it on yourself, or hang it on the tree, the choice is yours.

1-1/2" at widest point, each star comes with a bail, chain is not included. 

May be made in the colors of your choice.  Contact the shop with your request today.  No additional charge for custom orders.

Arrives, boxed, ready for gift giving (while box supply lasts)

Ask us about multi-item and wholesale discounts.

Gold Star of Merit Celtic Star Aluminum Pendant 
 
Who wants a Gold Star?  Everybody!  Prizes, and accolades for those you love.  These super cute pendants are just right for those that would like a piece of maille, but don't want to feel like they are wearing armor.  Subtle, shiny, strong and colorful, they will add a touch of femininity to any outfit. 

Customizable in the color or colors of choice.  Current in stock Colors include, Dark Blue, Green, Purple, Turquoise, Gold, Red, Violet, and Pink with more colors on the way.  Contact the shop with your request and let's make something wonderful together.
Check the shop for our Ready To Wear pieces; perhaps we have your favorite on hand.

1-1/2" at widest point, crafted from 16g and 18g Natural (silver) and Anodized Aluminum jump rings.  Each star comes with a bail, chain is not included.  Please note your bail may vary from the one shown.

Arrives boxed, ready for gift giving (while box supply lasts)

Ask us about multi-item and wholesale discounts.

Celtic Stars Aluminum Chainmaille Pendants or Ornaments

These adorable stars are yours for the taking.  Lightweight, super cute, shiny and flirtatious, they will accent everything in  your closet nicely.  Available in a variety of color combinations or customize with your favorite single or two color choice or check the shop for our Ready to Wear selection.

Great for Team Spirit, Business Colors, or would make a fun and unique ornament for Christmas or other occasion.
This one would make a great gift for Denver or Boise State Broncos fans.

1-1/2" circumference, crafted from Top-shelf, Jewelry Grade Anodized Dark Blue, Orange, and Natural (silver) aluminum.  Each Star will come with a bail.  Chain is not included.

Contact the shop with your custom color requests.

Arrives boxed, ready for gift giving.

Ask us about multi-item and wholesale discounts.


Celtic Star Purple Aluminum Chainmaille Pendant or Ornament

These super cute pendants are just right for those that would like a piece of maille, but don't want to feel like they are wearing armor.  Subtle, shiny, strong and colorful, they will add a touch of femininity to any outfit. 

Customizable in the color or colors of choice.  Current in stock Colors include, Dark Blue, Green, Purple, Turquoise, Gold, Red, Violet, and Pink with more colors on the way.  Contact the shop with your request and let's make something wonderful together.
Check the shop for our Ready To Wear pieces; perhaps we have your favorite on hand.

1-1/2" at widest point, crafted from 16g and 18g Natural (silver) and Anodized Aluminum jump rings.  Each star comes with a bail, chain is not included.  Please note your bail may vary from the one shown.

Arrives boxed, ready for gift giving (while box supply lasts)

Ask us about multi-item and wholesale discounts.

Celtic Stars not yet listed.

Vibrant Pink

Dark (Navy) Blue


Anodizing is an amazing processes, and although we would like to be invovled in every facet of jewelry-making there are some things that just can't be done in-house.  Our aluminum is purchased from Blue Buddha Boutique of Chicago, and is top-shelf jewelry grade, non-tarnish metal.  Beautiful, affordable, bright, shiny and lots of fun to wear.  Currently we have a limited selection of colors, but are in hope of filling out more as they become available.

Colors available (depending on your monitor colors may look different).
 



Yellow and brown are currently out of stock in the shop, but may be ordered.

This design may also be found in our shop as earrings, about the size of a quarter, they are available in Silver-plated or Gun Metal rings, with Czech Glass Bead accents, or without.


Dark Star Chainmaille Earrings

Deep, dark, mysterious, and attractive. These interesting pair of earrings make a terrific and wonderful accessory for any outfit. Goth to Rocker, High Fashion to Sophisticated Chic, Cocktails or Concerts these beauties are sure to turn heads.

Perfect for Fantasy Films or Event attire, Cos-play, S.C.A. or L.A.R.P. costume needs.

Smaller than a quarter (coin), hand crafted from Gunmetal tone jump rings, linked in the Celtic Star / Snowflake pattern. Three points accent the bottom edge of the star with Czech Glass beads in Hematite, a pretty matte grey color with a high polish that matches the Gunmetal rings nicely.

*Also available without beads.

Arrives boxed, ready for gift giving.

Ask us about multiple item or Wholesale order discounts.

Please see the variations for other Czech Glass Beads colors available for customizing this pair of earrings.

Please see our Read-to-Wear selections in the shop.

Thank you for stopping in and having a read.  Please click through to the shop and see what else is on the shelves.  We love custom orders, contact us with your request or design idea,and let's make something wonderful together.

The Alchemists Vessel would like to wish you a pleasant day.

Friday, December 4, 2015

Pantone Color of The Year for 2016

Good Morning,

This morning's post is brief, as we introduce Pantone's Color of the Year for 2016, there are two.


Basically they are pastel pink and blue.  Nice, but not very designer friendly, unless you design for children under five.


Although there is a gemstone Rose Quartz that can be found occurring naturally as a very soft pastel pink, it can also be dyed to a uniform deeper color.  The Alchemists Vessel carries a limited selection of Rose Quartz Jewelry.




This bracelet has sold, but as example of the very soft pink color of the natural stone.

Or you can always go with good old pink.

Precious Time Chainmaille Watch





Pastel Blue is a bit harder, about as close as the artist can get to it is Turquoise, or Blue Lace Agate, light blue Czech Glass beads in colors like "aqua" or "ice blue".

Blue Lace Agate Sterling Silver Earrings




2016, is going to make for interesting color combination and jewelry design.

In hope you have enjoyed this brief look at next year's favorite colors.

Thank you for stopping in and having a look.  Don't forget to stop  by the shop and see what is available.   Looking forward to serving you this year and next.

The Alchemists Vessel would like to wish you a pleasant day.










Monday, November 30, 2015

Cyber Monday Sale with The Alchemists Vessel

Good Morning,

Today and extended through Friday, December 04, 2015 everything in the shop is on sale!  

Use Coupon Code: TCS30 at check out for 30% OFF everything in the shop.

Are Sterling Silver and Sterling Silver Plated items included?

Yes!

May I place a custom order with the coupon code?

Yes!

Order your custom item during the sales event and receive the 30% discount, just as a finished item.

Gold Ribbon Aluminum Chainmaille Bracelet






Thank you for stopping in and having a look, in hope encouragement strikes to click through to the shop to see what else is on the virtual shelves.

The Alchemists Vessel would like to wish you a pleasant day.

Tuesday, November 24, 2015

Five Great Shops For Gifts

Good Morning,

Today I am turning the tables a little bit and introducing five shops that have a wonderful selection of neat stuff for your Holiday needs.  From Hostess Gifts to Home Decor these shops are full of unique, beautiful handmade items ready for their forever home with you.

From etsy - One of my favorite shops is Sue's Arts


HAMSAS, JEWELRY, JUDAICA ART AND GIFTS





On The CraftStar

Debbi H., owns Yankee Burrow, and has a marvelous selection of  handmade and vintage goodies.  She takes custom orders and is the crocheter that made my fabulous Tentacled Hat.

Yankee Burrow 
 
Welcome to The Yankee Burrow Co. You'll find a range of items here, from crochet toys to original artwork. If you see something you like, but would prefer a different size or color, just let me know.




This shop is near and dear to me, hailing from somewhere in wonderful wild Idaho comes Clearwater Cabin Living


Welcome to Clearwater Cabin Living where you will find exceptionally unique, high quality handcrafted rustic home accessories. We offer a variety of items for lodge and cabin décor along with many items that fit well with southwestern style decorating. If you have been searching for cabin décor ideas and love lodge and rustic decorating like we do, then you certainly have come to the right place. 



My European Touch



Looking for handmade functional Art, look no more - you have arrived. Monika of Myeuropeantouch’s passion is rooted in fine art, up cycling and prêt-à-porter for the home. Although not grounded in one particular style in Mosaic and Home Decor, she layers vibrant and pastel color palettes. Thoughtful details add and create functional and sophisticated items, give them new life. Mosaic Art- made from carefully hand cut vintage and new bone china plate rims, combined with stained glass and other lil pretty's and baubles.




The Alchemists Vessel


Specializing in Chain Maille, Sterling Silver and Gemstone Jewelry. Thank you so much for stopping by to view the hand crafted offerings. Like what you see but don't see what you like? Custom work is available. All items are handmade with love and attention to detail. We believe that our customers are unique, and so to our jewelry. 




Thank you for stopping in and having a look.  Encouraging you to click through and see what these wonderful shops have to offer.  

The Alchemists Vessel would like to wish you a pleasant day.
 

Monday, November 23, 2015

2015 Holiday Schedule

Good Morning,

Today's post is brief, the holidays are here and the elf is busy weaving and creating wonderful new pieces for your gift giving needs.



The Alchemists Vessel will be closed Thursday and Friday, November 26 and 27th.  No shipping will be done at the end of this week.

Shipping:  If you have placed or would like to place an order with us please do so prior to December 15, 2015.  According to US Postal Service package deadlines for 2015 are as follows:

  • Dec. 15 - Standard Post
    Ground service for less-than-urgent deliveries and over-sized packages.
  • Dec. 19 - First Class Mail
    Service for standard-sized, single-piece envelopes and small packages weighing up to 13 ounces with delivery in 3 business days or less.


  • Custom Requests are due by December 5, 2015.  To be sure we have enough time to create your item.

    New items are in shop with more coming this week.  Check back often to see what's on the virtual shelves.

    Thank you for stopping in and having a read.

    The Alchemists Vessel would like to wish you a pleasant day.


    Monday, November 16, 2015

    New In The Shop: Ready To Wear or Customize Your Chainmaille

    Good Morning,

    The Holidays are right around the corner and the shop is creating and listing new items as fast as I am able.

    The collection of Natural and Anodized Aluminum jewelry is growing, select a Ready To Wear Piece or Customize your selection in your favorite colors.

    Aluminum Jewelry?  Really?  Yes, really.  This is not your Soda Can aluminum, it is Top-Shelf, Jewelry Grade, Non-Tarnish, Color Fast metal.  It shines, and sparkles, and is almost weightless, making it comfortable and easy to wear.


    Warrior Princess Chain Maille Aluminum Bracelet

    Stunning, strong, shiny, and silky across the skin, this substantial cuff is surprisingly lightweight and a delight to wear.  Elegant without being imposing, it is a subtle statement piece that won't overpower your outfit, but will command attention everywhere you wear it.   Pairs perfectly with that Power Business Suit, the darling little black dress on date night, or your favorite jeans and t-shirt for lazy weekends. 

    Terrific for Fantasy Film or Event attire, SCA, LARP, Cos-Play or other Costume needs.

    CUSTOM ORDERS ONLY
    Your bracelet will be made to your specifications.  Please include wrist circumference when ordering. 1/4"-1/2" will be added to ensure a comfortable fit.  The bracelet will fit snugly and comfortably around your wrist.

    Contact the shop for yours today.

    R. Mojica of Blue Buddha Boutique originally titles this weave “Rondo a la Byzantine”; this lovely cuff uses 18g top-shelf jewelry grade natural aluminum for a bight and shiny finish.  It may also be made to specification with a contrast color of choice. 
    This piece is a bit stiff and finished with a matching slide clasp. 
    Please note: This piece takes up to three days to create.  Your bracelet will be made and shipped as quickly as possible.

    Allure Aluminum Helm Weave Chain Maille Jewelry Set


    This stunning necklace and earring set is substantial yet amazingly lightweight.  Natural bright silver aluminum makes a fabulous and strong statement piece while still being subtle and feminine.  Terrific for the office, Date Night, or that casual weekend get away.  The lacy design pairs easily with everything in your closet.  Comfortable for all day wear.

    16g natural bright silver aluminum jump rings and matching base metal toggle clasp complete the necklace. The earrings are a short length in the samepattern and measure about 1-1/2" long from earlobe.  Ear wires are 22g Fish Hook Style surgical steel and should work for those with a metal sensitivity.

    Arrives boxed, ready for gift giving.

    Custom orders welcome.  May be made in the Anodized Aluminum Color of your choice.  Contact the shop for details.

    Castle Guardian Chain Maille Dragon Scale Aluminum Bracelet


    Walk the lonely gables of the castle's roof and pet the gargoyles wearing this gorgeous and sensuous bracelet.  No Princess in Training or Damsel Not So In Distress should be without at least one lovely chain maille item in her jewelry box.  Light weight, and fun to wear this beautiful bracelet is the perfect accent for your favorite outfit.  Looks great with the Tailored Business Suit or that cute Little Black Dress for date night, pair with your favorite pair of jeans for a casual yet colorful statement.

    Terrific for Fantasy Film or Event attire, SCA, LARP, Stage, or Screen Costume needs.

    Love this pattern, want it in different colors?  We can do that.  Contact the shop with your design idea today and let us create that special piece just for you.  See our selection of Ready To Wear pieces in the shop, perhaps we have your favorite combination already.

    Crafted from 18g Natural and Anodized jewelry grade aluminum, this piece is almost weightless and fun to wear.  Finished with a matching Slide Clasp.  Purple and iridescent Gunmetal rings play peek-a-boo beneath lovely high sheen natural (silver) aluminum rings.

    Thank you for stopping in and having a look.  In hope we have encouraged you to click through and see what else is on the virtual shelves.

    Find, Follow or Like Us
    Website: The Alchemists Vessel
    Twitter
    Facebook


    The Alchemists Vessel would like to wish you a pleasant day.

    Thursday, November 5, 2015

    Featured Artist: Jackie Guttuso Designs Whimsical Kids Art

    Good Morning,

    Today's featured artist is Jackie Guttuso Designs on etsy.



    Woodland nursery art, Kitchen art, Fall art, Coffee and tea art, Chicken art, Whimsical cat art, Dining room art, Jungle nursery art, Nautical art, Kids art, Forest animal art, Farm animal art, Nursery decor, Collage, Paper sculpture, Archival prints, Childrens' art
    -Custom orders welcome

    For more information about me and my shop, see my profile and shop policies.

    Visit me on facebook:
    www.facebook.com/JackieGuttusoDesigns



    Chicken art, Kitchen art, Rooster art, Giclee print 5 x 7", Farm nursery, Whimsical collage, Print of acrylic rooster painting, Animal art

    Chicken art, Kitchen art, Rooster art, Giclee print 5 x 7", Farm nursery, Whimsical collage, Print of acrylic rooster painting, Animal art, Rooster print, Chicken print
    ____________________________

    This whimsical 5 x 7" rooster is a giclee print of my original acrylic collage. I printed it on Epson archival Velvet Fine art paper using archival inks.

    I left it unframed and unmatted so that you may choose colors to match your decor, but I've shown what it would look like with various mats and frames in the photos above.

    To see more rooster and farm animal art:
    www.etsy.com/shop/JackieGuttusoDesigns?section_id=15318771
    ___________________________
    5 x 7", Vertical, No border; Image bleeds to edge of paper

    Archival giclee print

    Artwork protected by copyright law and all reproduction rights are retained by artist.

    Please note that the colors may vary from monitor to monitor.

    The Watermark does not appear on artwork.

    Packaged in cellophane bag with chipboard and mailed in a cardboard mailer.

    Ships USPS, 1st class

    Wednesday, November 4, 2015

    In My Studio: Anodized Aluminum Chainmaille

    Good Morning,

    The elf has been busy this weekend, weaving and linking rings to create new and wonderful bracelets in bright and colorful anodized aluminum.

    If you love the look of Chainmaille but think the pieces are too heavy in all that stainless steal and brass, we have a beautiful solution.  Easy to care for, super lightweight and stunning in a variety of colors, patterns and weaves, Anodized and Natural Silver aluminum has all the style and none of heft.

    We are expecting more colors and sizes soon.  Have a favorite pattern that you would really like to have, but it's just to heavy or too much?  Contact us and we can make that piece in Aluminum and of course precious metals, too.  Many of the pieces you see in the shop can be made in aluminum, do not hestitate to ask us for that special piece.  We love custom orders!

    Currently listed on The CraftStar, these will have twin listings on etsy, if that is your preferred shopping site.

    This is a brand new weave called "Elf Weave Braid" and can be customized in your favorite colors or single color of choice.

    Rhythm Bracelet Anodized Aluminum








    Ember Bracelet Chainmaille Anodized Aluminum Dragonscale


    Forest Guardian Bracelet Chainmaille Dragonscale



    Thank you for stopping in and having a look.  Encouraging you to click through and see what else is on the shelves.

    The Alchemists Vessel would like to wish you a pleasant day.

    Find, Follow and Give us a Like if you like.

    Twitter

    Facebook

    Website

    Friday, October 23, 2015

    Finding your Target Market

    Good Morning,

    This morning I wanted to share some wonderful tips from another blog post on finding your Target and Niche Markets.  I have left out the personal story that accompanied the original post and have tried to leave it at just the tips.  Links are also included.  Originally posted by Brenda Lavell in August 2013, it has just been re-posted or circulated on Etsy as of last week. I hope you will find the information useful.



    The Difference Between Target and Niche Markets

    Target market is a group of potential customers who share characteristics related to your product. For instance, “knitters” could be my target market.

    Niche market further defines a target market. For instance, “beginning female knitters who love Etsy, ages 20 to 35, living in New England” is more defined.

    When you define and understand your niche market, you can target your marketing efforts to that group of people.


    Narrowing Your Niche Market

    Further defining your niche market is crucial to finding your actual ideal customers — those who will become true fans for your business and products. A true fan wants to hear everything about your business, including sales, tutorials, and new product launches.
    Posting product links 24/7 to thousands of non-targeted social media followers is unfocused and not likely to attract very many buyers. However, offering Coupon Codes for your mailing list of ideal customers is targeted and very likely to result in many sales.
    I don’t need to tell you that promoting your business all day long is exhausting — it’s a lot of work for little return. Promoting is about me me me — your products. Marketing is about you — your customers’ needs and problems. When you know who those customers are, you know or can more accurately guess their needs.


    How to Find Your Ideal Customer(s)

    A target market is a group of characteristics, not a person. You can personalize your target market by creating your very own ideal customer, a fictional character with individual, human characteristics — a true fan that  you make up on paper or just in your head.

    Then, instead of marketing to a group of people, you market to just one person, your true fan.

    Get the Ideal Customer Worksheet
    To create this ideal person, you need to dive deep into this persona’s psyche. There really is no right answer to who this person is, as long as your creation makes sense (for example, “a super modern fashionista who doesn’t knit” does not make sense for my yarn shop). Use this target market worksheet template to help you create your own ideal customer.

    Once you’ve created your ideal person to market to, make sure you truly understand your customer’s needs and problems. How do your products fulfill and solve both? Your marketing should successfully connect your ideal customer’s problems with your products.


    Engaging With Your Ideal Customer(s)

    Write everything specifically to your ideal customer, from product descriptions to blog posts to emails. Use your customer’s perspective and address his/her needs and problems in your own voice.


    Let’s work through an example:

    Jewelry is a huge category on Etsy. Jewelry lovers have different needs (for example, metal sensitivities) and problems (for example, the perfect earrings for a special date).

    How do you connect with your ideal customer who is a true fan of your particular style and construction of earrings, while addressing both her needs and problems?
    1. First, make sure your photos are truly stunning, and that your text and keywords are specifically written to your customer from his/her perspective, using your authentic voice. Success Tips: Read these photography pointers and How to Write Enticing Item Descriptions.

    2. How do your policies and About page measure up? Make sure both are also primed for your ideal customer. Success Tips: Read Creating Policies That Work and Tips for Your Shop’s About Page.

    3. Write blog or other social media posts that engage (about how you problem-solve, behind-the-scenes glimpses, etc.), with keywords specific to your customer and links to your products. Success Tip: Read these social media tips.

    4. Use your mailing list to draw people back to those blog posts as well as to your products directly.

    5. Balance links to your products with valuable content.
    When your potential customer turns into a real customer, start building actual relationships. Learn about their interests and needs by talking with them via your Facebook business page or at craft shows. You’ll be able to further refine your niche market while turning one-off customers into repeat buyers.

    I thought there was a “trick” to finding your target market, then learned that finding my target market is just a process. Defining my ideal customer was key, as well as effectively engaging via social media.

    You can find your own target market by creating and engaging with your ideal customer — I’d love to hear your insights and questions in comments.

    Thank you for stopping in and having a look.

    The Alchemists Vessel would like to wish you a pleasant day.

    Thursday, October 22, 2015

    Featured Artist: My European Touch on The CraftStar

    Good Morning,

    Today I would like to share some of the wonderful handmade items from My European Touch on The CraftStar.

    I know I have some musicians out there, these would make fabulous and fun accessories for the string-player in your life.

    Shabby Chic Wall art wood cut out handmade 19 inch violin music lover gift wall art musicians gift

    Shabby Chic Violin, made from a wood cut out, handmade, primed and painted in sage green, covered in delicate white lace, 4 cream pearl strings follow it from the scroll to the bottom, a very light lace pattern was spray painted on the body, the strings at the bottom end up in a green flowered cameo, daisy stickers and bow, green wired rhinestone bling, 2 green rhinestone lil angels cover the body. The scroll/top is covered with a little vintage Christmas tree broche full of rhinestones and a crystal chandelier tear drop.

    Measurements 19 inches tall

    What a fabulous gift for everyone or perfect wall art Thank you for looking and shopping



    Guitar, Handmade Mosaic Guitar "Broken Songs and Melodies"

    This little guy started life as a guitar for a child. When I found it, it was tucked away in someones attic just longing to have new life breathed into it, as I do with all my recycled mosaic items. An up cycled, recycled piece of art. Many, many hours and weeks later I ended up with what I call "Broken Songs and Melodies" mosaic guitar. This almost 31 inches long, formerly Acoustic Mosaic Guitar evolved from unusable to a decorative wall hanging for the visual enjoyment of the music lover, music artist, friends of music or a protégé. Ready to be hung in your home, office, class room , studio or even a gift for that special one. Display this baby where the sunlight hits it and it will throw off lil sparkles and reflections from the mirror glass on the neck. Every lil cut Mosaic Piece I placed with utter loving care so as to preserve some of the patterns of the Vintage China Plate Rims. One small piece at a time, utterly time consuming, but I love what I do. I covered this guitar with a mosaic of broken, cut fine china porcelain plate rims and complimented it with stained glass. The neck is covered in mirror glass in the warm tones of bronze, peach and silver. I restrung the two strings which were left with burgundy pearls. It is trimmed out in ivory gimp to protect your furniture or hands while handling it. Have you ever tried to restring a guitar string with single pearls, “boyng” the steel string went and pearls are flying all over my studio. It took 5 attempts to finish the re-stringing... ;o) A little note: * all of our items are packaged with care are wrapped special just for you. * if you have a large order...we will combine shipping and use priority mail, if at all possible... * if the postage is in major excess...a refund will be given. *we are friendly, so please feel free to drop a note any time! Open to all questions and suggestions. Enjoy...remember I am not new to Online Selling, 10 years experience and over 800 positive feedbacks

     

    Snowy, white, Silver Rhinestone ChristmasTable Center Piece

    STOREWIDE SALE 40% OFF, USE COUPON CODE TCS40

    Christmas Arrangement, Snowy Winter White and silver Table Decor  Vase, Vintage former recycled Silver plate Vase from 1905, it is transformed into a shabby chic decor all year long or for the Holidays. One of a kind, you will not find this anywhere else...this table decor has a rhinestone blingy Owl in the center.
    Commonly used in the Victorian home, this former silver ware with this Vintage look, it is a useful decor all year around, or a delightful decorative Art Piece.

    I primed and painted the VASE, and painted the christmas twigs and such, set it into the Vase, I adorned with pearls, it is adorable..
    Measurement approx. 15 Inches tall, 
    Thank you for looking at the shop of Myeuropeantouch
    I do ship International, please inquire. Any overcharged shipping will always be reimbursed via paypal




    Mosaic Box Recipe Box, Shabby Chic Treasure Box Keepsake Box Recipe Box handmade broken china stained glass 

     STOREWIDE SALE 40% OFF, USE COUPON CODE TCS40  

    Mosaic Box, recycled, handmade rectangular, lidded box with handmade cut, broken china plate rim Mosaic, painted in Vanilla, grouted in Antique White Grout, sealed, outfitted with a pink porcelain knob and a handmade clay rose. One side is enhanced with a cameo. Every lil cut Mosaic Piece I placed with utter loving care so as to preserve some of the patterns of the Vintage China Plate Rims. One small piece at a time, utterly time consuming, but I love what I do. A recipe box, a treasure box, something totally different and use it as a gift box....To wrap a gift now, and harbor coveted gifts later... in this beautiful box. Measurements: 9 x 6 x 5.5 inches A quaint alternative to the boring regular recipe boxes, or fill with homemade fudge or some other goodies.... to give away. Write your favorite recipe down and stash within, comes with recipe cards. Four nostalgic china plate designs have been rescued and used to enhance this box. Cut up and broken china plate rims from Royal Albert, Old English Rose, Edwin Knowles, even a lil bit of Paris is present.. The edges are ensconced by a row of cream colored gimp top/bottom to protect your furniture. A little note: * all of our items are packaged with care are wrapped special just for you. * if you have a large order...we will combine shipping and use priority mail, if at all possible... * if the postage is in major excess...a refund will be given. *we are friendly, so please feel free to drop a note any time! Open to all questions and suggestions. Enjoy...remember I am not new to Online Selling, 10 years experience and over 800 positive feedbacks

     

    Mosaic Lazy Susan, handmade, Broken, cut china plate rim Mosaic

    STOREWIDE SALE 40% OFF, USE COUPON CODE TCS40

    Handmade Mosaic large Lazy Susan. I found this vintage Lazy Susan which had been discarded for its terrible looks.
    I sanded, primed, and painted it white, distressed it a bit, covered the top with a handmade Mosaic made from already damaged cut up vintage fine bone china plate rims and stained glass. The mosaic also has two lil porcelain girls in them who used to have a couple of feather angel wings, which I removed. The mosaic is grouted in a antique white grout and sealed. It still turns very nicely, as a lazy susan should.
    Measurements: 16 inches in diameter and 2 inches high 
    Uses are endless, one can use it for the obvious in the dining room now for your condiments, napkins etc.
    In your office for your pencil holders, scissor, the cup with pens, scotch tape and such....
    In the baby's room for the powders, creams, wipes and lotions, one turn around and everything is right handy.
    I am sure one can find even that your cup cakes look fabulous on them, even a cake. Or just set it on the counter and have your guest admire your treasure. 
    Thank you for looking

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    The Alchemists Vessel would like to wish you a pleasant day.